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Portrait von Christoph Kral in einem dunkelblauen Anzug.

Christoph Kral


Founder of culturehack

Enthusiastic about people and technology.

Likes to explore new things in order to understand the capabilities and potential for the benefit of people and loves to put them into practice.

What I am passionate about

My background

As a leader, I was largely responsible for shaping digital change for over two decades.

During this time, I have faced the challenges of digitalization and experienced the enormous transformation pressure on organizations.

My experience

Based on this extensive experience, I now advise people with and without leadership responsibility on how they can achieve a desirable future in digitalization.

I provide them with a digitalization navigator that links the WHY with the HOW and the WHAT.

My share

I deliver Inspirational Keynotes, Impact Workshops and Bootcamps as well as Executive Programs.

The distinguishing feature of these is the interdisciplinary approach of leadership, neuropsychology and technology.

I combine my own experience and real-life best practices with the latest findings from research and how to apply them in a targeted manner.

Christoph Kral auf der Bühne beim LSZ CIO Kongress
Christoph Kral bei einer CIO Kongress Keynote
My accountability

With my contribution, I want to empower people to develop their full potential in digitalization.

This commitment is my personal attempt to take responsibility for the big picture and actively participate in shaping a future worth living.


Founder digitalization consultancy (since 2021)

  • culturehack | Vienna

  • Executive programs, impact bootcamps and workshops, inspirational keynotes

University Lecturer Digitalization & Transformation (since 2020)

  • University of Krems | Krems

  • Digital transformation in business and administration

  • Intercultural competence

  • Master thesis supervision

Former positions (simplified excerpt)

Head of Division for Data, Analytics & Innovation (2016-2021)

  • Erste Group IT/sIT Solutions | Vienna & Bratislava

  • Banking industry


VP Data, Analytics & Transformation (2014-2016)

  • Global Blue | Vienna & Singapore

  • Sector Financial Services, Travel, Retail

Director Enterprise Solutions & Member of the IT Board (2001-2014)

  • McDonald's Europe | Vienna & London

  • Retail, Hospitality industry

Strengthen your digital leadership now for an inspiring future!

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